Your search for the ultimate vegan makeup brands in Europe ends here. Say goodbye to the days of limited choices and embrace a new era of cruelty-free and vegan beauty products that deliver exceptional performance. In 2023, a wide range of European brands cater to green-fingered individuals who value both quality and ethics. Why compromise on your values when you can opt for vegan beauty products that prioritize animal welfare and the well-being of our planet?
Let's leave behind the harsh artificial ingredients that bombard our daily routines and eliminate any trace of animal-derived products from our beauty lineup. However, it's important to note that not all vegan products are necessarily cruelty-free, and vice versa.
No need to worry, our carefully curated list of vegan makeup brands comprises only cruelty-free options. While if you want to go deeper into the vegan cosmetic options in Europe, save our Vegan & Cruelty-Free Lipstick Brands Guide. Now go ahead and shop with a clear conscience!
Favorite Organic Vegan MakeUp Brands In Europe
Vary Vace
Embark on a conscious journey with German brand Vary Vace, committed to creating high-performing, natural, and cruelty-free products using 100% vegan and cruelty-free ingredients from minerals that suit all skin types. Even their minerals are locally sourced! BDIH - Cosmos Natural certified, their 100% clean formulas are free from parabens and phthalates known for their potential health risks. Explore their virtual aisles for a wide range of eyeshadows, eyeliners, pencils, foundations, blushes, highlighters, and irresistible sets. Rest assured, their vegan beauty products are packaged in recyclable tin cans that can be refilled time and time again.
The best part? Their affordable prices! Vary Vace has nothing to envy over the big traditional brands. This brand is a must-try for clean beauty lovers!
Price: From 14,99 €
Best for: Natural eyeshadows, concealers & foundations
Nui Cosmetics
Nui Cosmetics’ formulas are the ideal everyday companion for natural cosmetics fans! The vegan options opts for non-toxic, organic ingredients such as plant-based oils and waxes and butters to create high-performance products that are clean, vegan, and sustainable. From lipsticks, and press powders, to foundations, pencils, and brow products, the options are seemingly endless.
What’s more, their vegan and cruelty-free makeup is packaged in recyclable and eco- friendly materials, such as bamboo and paper, to minimize their impact on the environment. Fantastic cosmetics paired with environmental awareness and elegance – what more can we ask for?
Price: from € 25,99
Best for: Vegan powders, foundations & lipsticks
Und Gretel
The COSMOS NATURAL certified vegan makeup brand Und Gretel creates fantastic beauty products without any microplastics or parabens! In fact, all ingredients are BDIH-certified and safe for every skin type –even the most sensitive ones. The climate-neutral company offers a wide range of face, eye, and lip products.
You can find some of the most beautiful and multi-faceted colors and luxurious formulations and textures including concealer, setting powders, foundations, eyeshadows, mascaras, glosses, brow gels, and even cruelty-free skincare for sensitive skin.
Price: from €22
Best for: Vegan eyeshadows, setting powders, eyeliners
Byena Beauty
The German PETA-certified Vegan Makeup Brand Byena beauty uses organic ingredients such as hyaluronic acid, organic jojoba oil, and vitamin E to create high-performance makeup with the best-selected actives on a cruelty-free and natural basis. What’s more, the brand chooses resource-saving and environmentally friendly packaging which is infinitely refillable, recyclable, and even biodegradable. So rest assured that your new vegan lipsticks, bronzers, eye-shadows, and highlighters are equal parts good for the skin and for the planet.
Price: from €22
Best for: Vegan bronzers, highlighters, lipsticks
Pure U
Pure U is one of the hidden gems of vegan makeup brands in Europe, on a mission to “help us express ourselves through the art of makeup without having to deal with the toxic side of beauty.” The German sustainable makeup brand offers concealers, highlighter balms, bronzing balms, and more conscious options in stick form to eliminate waste. All formulas come neatly packaged in grass paper packaging that’s recyclable. And as soon as you run out of your favorite products, simply sent back your empties to Pure U for recycling. It’s that easy!
Price: from €19
Best for: Vegan Balms
